The 15 Best AI SEO Tools That Actually Work In 2025

While it doesn’t replace dedicated SEO platforms, it excels at showcasing your agency’s work through professional presentations of complex data. For SEO agencies looking for advanced client reporting, AgencyAnalytics offers a specialized solution that can save countless hours of manual work. This platform focuses on the critical client communication aspect. Screaming Frog offers a free version limited to 500 URLs and a paid version at $259/year per user.

📝 Pros & Cons

In this way, you can keep a step ahead of other companies or services working in your industry and attract more traffic to your own sites. Even if you don’t sign up for Moz Pro, a number of free tools are available. There’s also a huge supporting community ready to offer help, advice, and guidance across the breadth of search marketing issues. If you’ve ever set your foot in SEO, there is a very high probability that you must’ve come across Ahrefs.

  • If you’re managing many projects, reporting can get VERY tedious (and costly).
  • Most tools aggregate massive data sets from multiple sources, filter and model them, and then turn them into practical recommendations.
  • You’ll also want to consider your budget to find a tool that won’t break the bank.

It doesn’t just tell you which keywords to target; it leverages AI to give you specific steps to help your content rank higher. There are several data points, like top outgoing links and referral traffic sources, you’ll have to pay for. Ahrefs is a top choice for SEO professionals looking to improve rankings and outpace competitors. We tapped HawkSEM SEO manager Mackenzie Doyle for her expert insights on the top SEO tools she recommends so you can rise to the top of the search engine results page (SERP). Whether it’s hitting a target number of organic sessions, ranking for priority keywords, or increasing revenue, you can define it as a goal. AgencyAnalytics is a reporting platform built specifically for agencies managing SEO and digital marketing clients.

SEMRush and Ahrefs are the two best SEO tools on the market today. If you’re running a WordPress site, I strongly recommend installing the Yoast SEO plugin. For use-case-specific SEO needs, you can use Screaming Frog for crawling and audits, and Pitchbox for link-building outreach. Don’t bother trying to pay for any of the paid analytics tool. Google Analytics gives you more than you’ll ever need and it’s completely free.

One thing to keep in mind is that Screaming Frog is highly functional but very utilitarian in its design. Its spreadsheet-style interface may feel intimidating for beginners, and large crawls can be demanding on your computer’s memory and CPU. Also, it identifies issues but doesn’t provide built-in suggestions for how to fix them – you need to know how to interpret the results or pair it with other SEO tools. Landingi, on the other hand, approaches programmatic SEO from a landing page angle. With its Programmatic Landing Pages feature, you can efficiently generate and manage hundreds of SEO-friendly landing pages based on dynamic templates and data inputs.

seo tools

Free Keyword Generator

seo tools

They also offer useful free SEO tools to help you find new keywords or fine-tune the ones you already target. If you like basing your SEO strategy on keyword intent, WordStream’s free resources are worth considering. It’s ranked as the #1 platform for AI SEO and is built to write and optimize for search engines with unparalleled ease. Merkle provides access to a variety of other free SEO tools through technicalseo.com.

seo tools

When not turning phrases, Rob loves to travel, cook, and spend time outdoors (especially hiking and mountain biking) with his wife and dog. While Ahrefs is a good value for many SEOs, Semrush delivers more detailed and in-depth data in several areas, making it a better fit for highly technical users. The tool would be really handy for multi-location businesses, as it allows you to get data for each city you have a presence in. The pricing provided to us was an initial $99 startup fee and $14.99 for each subsequent month. Keyword clusters help you target multiple longtail keywords in a single post or a linked group of posts. Google sees your exhaustive coverage as topical authority on the subject and bumps you to the top of the SERPs for those related keywords.

With it, you can test your website’s level of compliance with today’s SEO guidelines. I like this tool because when you enter your URL, Seobility will analyze your site and provide some custom website optimization tips. Ecommerce users praise Algopix for its ability to uncover profitable products and provide valuable insights into demand, competition, and margins. The platform’s pricing recommendations help guide merchants to set competitive prices, thereby maximizing profits. Strategies include everything from keyword research to off-page SEO. Because there are so many aspects that go into SEO campaigns, the right tools (or ecommerce SEO company) can help you reach your goals and grow your business.

seo tools

High-end digital marketing agencies may charge up to $20,000 per month for complex jobs for large websites. The first step to knowing what to spend on SEO is calculating your return on investment (ROI) based on your website and niche. It typically takes 3-6 months to see results from your SEO efforts. If you just started a blog and your website is brand new, it will take longer to index than a reputable, high Domain Authority (DA) site. For example, it took me about eight months to get my first 100,000 monthly visitors. Now that I have a higher DA, I can write a new page and index it, and it can appear on pages 2-3 of Google on the same day.

It then creates content specifically designed to compete with those pages. Originality offers three different pricing plans to suit different users. Use our free SEO tools for your comprehensive search engine optimization, analyis and research. To strengthen your link-building efforts, consider utilizing top SEO tools that focus on backlink monitoring and BHS Links analysis.

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